Wittels McInturff Palikovic has filed a $50 million class action lawsuit against Asana Rebel GmbH, the company behind the popular Asana Rebel fitness and lifestyle app, in the U.S. District Court for the Northern District of Illinois (Civil Action No. 1:25-cv-10358). The lawsuit is on behalf of Asana Rebel customers who were charged for illegal recurring subscriptions and prevented from canceling those subscriptions due to obstructive and exceedingly difficult cancellation processes.
What Is the Asana Rebel Lawsuit About?
The lawsuit alleges that Asana Rebel uses deceptive auto-renewal practices to trap consumers into recurring paid subscriptions without providing clear and conspicuous disclosures of what consumers are getting into. Once subscribed, consumers report serious difficulty canceling Asana Rebel subscriptions. The cancellation process involves confusing interfaces, repeated confirmation requests, and ineffective cancellation mechanisms.
What Are “Dark Patterns”?
According to the complaint, Asana Rebel uses “dark patterns”—user interface tricks that manipulate consumers into taking actions they wouldn’t have chosen to do absent those dark patterns. The dark patterns Asana Rebel uses include complicated navigation menus that make it hard to find cancellation options, and requiring multiple requests to confirm cancellation before it is accepted.
Who Is Eligible to Join the Asana Rebel Lawsuit?
If you have been charged by Asana Rebel without your consent, had trouble canceling an Asana Rebel subscription, or been denied a refund promised by Asana Rebel, you may be eligible to join this lawsuit. There is no cost or obligation to participate.
Contact a Class Action Attorney
If you were affected by Asana Rebel’s alleged illegal subscription practices or struggled to cancel, you are not alone! WMP is currently speaking with affected consumers nationwide. To speak with a class action attorney and receive a free case evaluation, click here, call (914) 775-8862, or email us at case@wittelslaw.com.
To read the class action complaint, click here.